Meet our head pizzaiolo, Master Lorenzo Rossi, and explore his culinary inspirations. Discover the secrets behind crafting the perfect pizza, where authentic Italian techniques meet creative passion.
Matteo Bianchi is a true dough artist and master of Italian flavors with over 15 years of experience. He began his pizza journey in a small family pizzeria and refined his skills in prestigious restaurants in Naples — the birthplace of authentic pizza.
Through years of dedication, he created a signature style that blends traditional Italian recipes with high-quality, carefully selected ingredients, defining the unique taste of Urbans Pherex.
At Urbans Pherex, we believe that the secret to an exceptional pizza lies in simplicity, passion, and high-quality ingredients. Our approach is guided by several core principles:
We follow traditional Italian techniques for kneading and preparing dough, allowing it to rest for at least 24 hours to achieve unparalleled flavor and a light, airy texture.
We honor Italian culinary traditions while using carefully selected, seasonal ingredients to create a distinctive taste in every pizza.
Every pizza is crafted with meticulous care and attention to detail, turning each creation into a true culinary masterpiece.
Chef Matteo Bianchi shares essential tips to help you craft the perfect pizza even at home:
Dough needs time to develop flavor and texture. Let it ferment for at least 24 hours in a cool place.
Preheat your oven to its maximum (ideally above 250°C) and use a pizza stone for the best results.
Don't overload your pizza with toppings. Focus on the quality of a few select ingredients.
Use type 00 flour, the standard for traditional Neapolitan pizza.
Never use a rolling pin. Stretch the dough by hand, keeping the edges intact for a light, airy crust.
Want to uncover more secrets and learn to make authentic Italian pizza under the guidance of a master? Join our Pizza Training workshops at Urbans Pherex!
